Take The “Slap Chop” Out of Investing!

The latest issue of Consumer Reports magazine features an article that looks at why infomercials(and the legend of Billy Mays) are so popular. These ads are carefully scripted to set-off a chemical in your brain called dopamine that typically leads to irrational, compulsive decision-making. This dopamine “high” only lasts for 5-6 minutes, hence the reason so many of infomercials tell viewers to “act now”. What’s interesting is that dopamine has

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Finally, Good News For Investors

As we saw on Friday, the current financial crisis has investors all over the world living in fear now. And this time, it’s the government who is helping businesses to bring down what is crippling markets – the credit crunch precipitated by the U.S. housing collapse. Governments in North America, Europe and Asia have provided bailouts to troubled financial institutions, liquidity to money markets and guarantees to banking systems. And

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